Celebrating Bookshops: Books Are My Bag

20130823-131249.jpgAt the launch of the Books Are My Bag campaign last night at Foyles, Maurice Saatchi, whose advertising agency has masterminded the campaign, spoke about the precious “serendipity” moments that occur in bookshops. “Why shop for a book in a bookshop? It is a very nice thing to be able to talk to a human being in a bookshop.” He added: “This campaign is nothing to do with humanitarian intervention, which we have been hearing a lot about recently. There is not going to be a UN solution to save a bookshop. Margaret Thatcher said ‘you cannot buck the market’ – if people do not want bookshops there won’t be any, simple as that. But we have heard that 88% people want to see bookshops that is more in polling terms than know who the prime minister of the country is.”

We open our doors to you this Saturday 14th September, dear customer, with added excitement and activities. It is a bookshop party and you are all invited 🙂

There will be:

  • A Book Quiz – Guess the Book, First Lines- entry forms at the front desk – prizes for winners
  • Blackwell’s ‘Wall of Love’ – showing our unique visitors book, author photos, Blackwell’s memorabilia etc
  • Decorate your BAMB bag – accessorize darlings! – prizes for the best
  • Redesign your favourite book jacket- give it the jacket it truly deserved – entries by the end of September
  • A Treasure Hunt across the shop – follow the clues to find Mr Blackwell hidden away
  • A new Visitors Book for the day to give you the chance to say why you love bookshops
  • Authors Area
  • Cupcakes and Lollies
  • Spot prizes from our ‘Over The Tannoy Quiz Questions’ I plan to be fiendish!

We have the gorgeous Books Are My Bag bags to give away – and many will have additional treats inside. Let’s turn the city centre into a sea of bookshop-loving orangeness…

Caroline Shenton, author of the Day Parliament Burned Down, is confirmed and a handful of self-published authors coming. We are very happy to accommodate more authors!

It is also Oxford Open Doors weekend – all of our shop tours are fully booked, but Peter has kindly agreed to do an additional tour on the day. Also on Broad St is the Oxford Arts & Crafts Market which will bring plenty of people into town. There is bound to be a great buzz about Oxford.

Spread the word, book lovers!

BAMB Tamsin


***More of our BATM photos can be found on our Facebook page – there will be regular updates through the weekend***

Always happy to share this wonderful video:

Another great blog on why Books Are My Bag matters

Author A.M. Dean has written this lovely blog post about the shop – we thank you, sir!

Giles Coren, as part of a cracking article he wrote about the campaign gave us this, er, interesting mention. I have promised on Twitter that we won’t arrest him if he comes to the shop on Saturday. I guess this means that he could come in and take every book he wants. I’m sure that he won’t though…

Coren BAMBWhat a day! It was exhilarating, exciting, enjoyable and exhausting. It is fair to say that our customers had a fine time. Here’s just a small selection of the love we felt on Twitter:


And more blogs were written:




Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s